Is Blogging Still Profitable In 2023? [Ins & Outs Explained]
Is Blogging Still Profitable?
The straight answer is blogging is highly profitable than ever!
But It all depends on how you approach it. If you’re serious about your blog and you are willing to invest time, money, and effort into it, there’s no doubt that you’ll have a very lucrative business in no time.
You’ll enjoy making money while you sleep, and there will be nothing stopping you from reaching your ultimate goals.
However, if you blog as a hobby, or don’t have any serious motivation, then there’s a chance that you’ll be wasting a lot of time.
So, if you want to succeed, then read this article and learn how to monetize your blog!
It sounds impossible to make money blogging. But it’s true that you can work from anywhere in the world and skip the 9-to-5 with any topic you want. The right strategy makes it possible for everyone, even beginners.
All you need to start your blog first and work consistently to grow your audience which will turn your blog into a profitable business.
If you want to step into the blogging industry, build your readership, and grow your blog, this comprehensive guide will show you how to do it.
I am sure after reading this article, you will learn how you can monetize your website traffic into a profitable money-making machine.
- How Much Money You Can Make From Blogging?
- How To Build Your Online Presence That Will Help To Launch Your Profitable Blog
- 1. Choose A Profitable Blogging Niche
- Best Blogging Niche With High Potential
- 2. Scale Your Blog Content
- 3. Build A Reputation
- 4. Promote and Grow Your Blog
- Create lead magnets
- Create opt-in forms
- How To Monetize Your Content To Make Your Blog Profitable
- FAQs→ Frequently Asked Question
- Final Words
How Much Money You Can Make From Blogging?
The first rule of making money from blogging is not becoming hungry for money in the first year.
Did you read Rich Dad & Poor Dad?
The most important lesson I have learned from the book is don’t work for money, Make money work for you.
Making money from blogging is no exception. The more you invest in your blog, the more you can earn from your blog.
You have to consider your blog as a business. It’s not a hobby anymore. You have to invest to expect profit.
Here are some tips on how to make money blogging. To get started, let’s talk about how much you can make.
Before thinking about how much you can earn from blogging, you should set your mindset on how much you can invest in your blog. Then you should think about the ROI.
Hey! Don’t feel disheartened right now!
You can still make money without any big investment in your blog. Good hosting & a good WordPress theme should be the first investment for your blog.
WordPress is the most popular blogging platform and is recommended by pro bloggers and developers for easy customization.
When your website grows, you can reinvest in other premium tools that will supercharge your blogging growth and help you to build a successful blog that will help you to make money online.
Now I will show you some blogger’s income that will blog your mind who just started blogging with a domain & web hosting service and making millions of dollars every single year.
Note: You Google everyone’s name and check the validity. The blogging income report may vary from month to month and this is a random list. Don’t consider the list as the blogger ranking.
You can earn a wide range of income as a blogger, as you can see. There are a few important takeaways you should keep in mind before you begin, aside from the numbers:
- Anyone can make money blogging.
- It is possible to make money blogging in several different ways.
- The strategies successful bloggers use to make money are often similar.
Let’s discuss what these strategies are in more detail.
How To Build Your Online Presence That Will Help To Launch Your Profitable Blog
Your first step towards making money is to start a blog and build an audience. Increased traffic equals more money for your blog.
Choosing a blogging niche carefully and promoting your blog is the key to earning money from your blog. Here’s how:
1. Choose A Profitable Niche
There are many topics to choose from if you are just starting a blog, and you may be wondering, What should I write about?
If you wish to write for a living, you will need to decide on a niche before you get started. The most effective way to attract a target audience to your blog is to focus on a particular field and hone in on the particular areas of interest.
When picking your niche, it’s important to start from your passions – after all, you’ll be dedicating a lot of your time and effort to the subject. This is why it’s crucial to start from your passions.
When it comes to making money blogging, if you are serious about it, you will need to figure out what topics will be of interest to your readers, and that will ultimately be able to support you financially.
Read here an amazing article on choosing a profitable blogging niche.
The following are three questions to ask yourself when choosing a blog niche:
- What are my interests?
- Who is my audience?
- Which topics are profitable?
Q1: What Are My Interests?
It is essential that you write about something that you are genuinely passionate about in order to make your blogging efforts sustainable.
The level of your professional experience is also important to consider. It will be more difficult for you to establish yourself as a credible source of information in your niche if you don’t have any prior connections.
If you have work experience, an educational background, or connections in a particular field, you can easily write blog posts about those subjects and build trust with your readers. Here are some blog ideas to get you started.
Q2: Who Is My Audience?
Your blog will be popular if your niche is in demand, and if you provide knowledge that solves an important problem. Identify the kinds of readers you might attract by considering the topics you are interested in.
It is important to think about what kind of problems people are facing, and what kind of solutions they are looking for in those fields. You can then create a blog that targets these groups and provides them with the answers they need.
Q3: Which Topics Are Profitable?
It’s possible to blog about almost anything, but some blog niches tend to be more profitable than others. If you wish to earn money blogging about a particular subject area, consider whether there is a chance of making sales there.
If you’re creating a cooking blog, you might want to consider publishing an article about the top kitchen appliances to promote affiliate links. If you’re planning to write a digital marketing blog, you might consider selling e-books or offering consulting services.
Best Blogging Niche With High Potential
There are several types of blogs that can be profitable if you know how to manage them strategically, but here is a list of the most common ones:
- Business and marketing blogs
- Finance blog
- Health blogs
- Fashion blogs
- DIY and crafts blogs
- Nutrition and food blogs
- Lifestyle blogs
You should consider the monetization factor from the beginning and set goals for making an income from your blog, whatever your niche may be. Building a solid foundation from the beginning will ensure your success.
2. Scale Your Blog Content
The next step is to create content based on your niche. You should keep in mind that the strategy behind your articles is just as important as the actual writing. There will be a lot of writing involved in your articles – and a lot of research and planning as well.
The content needs to be updated regularly and consistently without compromising quality. If you’re planning on creating and scaling content, here are a few things to keep in mind:
Choose The Right Topics
The topics you write about should also be strategic, just as you chose a blog niche. Two things must be accomplished by the best topics:
- By understanding your target audience’s needs, they offer them thoughtful, actionable solutions.
- Do Keyword research to find the keyword that will help you to drive the maximum traffic
It is also important to write headlines. Make sure your blog topics have catchy titles. It is more likely that people will click on your blog title if it is catchy.
You need to post new content frequently if you want more site visitors. You should publish at least three to four new posts each week to maximize organic traffic.
It’s not a good idea to release an array of articles one week, and then publish nothing the following week.
You should instead create an editorial calendar and plan out a publishing schedule ahead of time.
You’ll present Google with the impression that you have an active, healthy blog by doing this.
Distribute The Workload
When you think about how to make money blogging, keep in mind that you’re not only building your online presence but also sharpening your entrepreneurial skills.
When you’re managing a business along with creating three posts each week, you’ll soon realize you have a lot on your plate.
It shouldn’t stop you from moving forward, though. You can scale your content more quickly if you get extra help when you launch your blog. Here are some ways to do it:
- You can scale your content quickly by outsourcing some content to freelancers.
- You can offer other bloggers the opportunity to contribute to your blog (a free option for you that also gives them publicity).
No matter what option you choose, the bottom line is to structure your workload so that you can focus both on business strategy and writing.
3. Build A Reputation
You can make money blogging after you have created large amounts of strategic content. Here are some tips to help you:
Try Guest Blogging
You can begin by building your online presence, particularly through blogging and writing.
If you would like to write a guest post for an online publication in your niche, you can pitch your idea. Your pitch should include a link to your blog as proof of your industry experience.
You can find guest blogging opportunities by browsing your favourite publications and seeing if they publish content from external contributors.
You can also find out where bloggers in your niche are getting published if you follow them. Those sites will accept guests when you click on them.
You can pitch your idea by email or through LinkedIn to a writer or editor. You can also pitch them ideas on Twitter if you already have a relationship with them.
It’s easy to reach people in the online publishing world using these two social media platforms.
If you don’t get an acceptance right away, don’t get discouraged. This is a perfectly normal situation for many, and as your outreach efforts improve, your pitches will be accepted.
The more content you publish, the more reputation you’ll build, and the easier it will be for you to get published in the future.
Your contributed content may be compensated by some publications if you’re lucky. It’s already a great start when it comes to blogging for money.
It’s still a great way to network with others in your field and start growing your readership even if the guest posting doesn’t compensate you financially.
As your experience grows, you may eventually have the opportunity to write your own guest column.
The benefit of guest blogging is that you receive backlinks to your own blog, which boosts your search engine optimization. It increases your site’s visibility on search engines like Google, thereby directing traffic to it.
Collaborate With Experts
You can also establish credibility by collaborating with other experts in your field. The more exposure you get, the more likely you are to build an audience.
Get in touch with professionals in your blogging niche – this might be a successful guest writer or the editor of your favourite magazine.
Do a guest post or interview with them for your blog, or publish it as a guest post. This may seem like a bold request, but people in this position often appreciate interviews as they increase their exposure.
The same applies to cross-promotion with other bloggers in your industry. Let them know about their articles on your social media and blog posts, and engage with them on Twitter.
If you share your content with them, they may read yours as well and return the favour.
4. Promote and Grow Your Blog
Your blog will earn you more money the more people read it, but you know that at this point. The goal of making money from your blog is to grow your site’s traffic.
It is important to remember that marketing your work is a continuous process. The moment you publish your blog, you should start promoting your site. It is just as important as blogging itself to market your site as your readership grows.
You can build your popularity by spreading the word in the following ways:
Optimize For SEO
Google considers SEO to be one of the most important factors in ranking a website.
The best way to get people to visit your blog is to create quality content that ranks on the first page of organic search results.
The top ranking for search terms such as “birthday cake recipes” and “carrot cake recipes” will be important if you’re creating a baking blog.
The best way to accomplish this is to not only create informative blog posts but also optimize them by using strategic long-tail keywords – keywords that specifically target your audience.
It might seem overwhelming for beginners, but finding these keywords can actually be quite simple with the help of keyword research tools.
You can use tools like Google Keyword Planner, SEMrush (Try 14-day Semrush Free Trial), and Ahrefs to find the exact terms you should include in your blog post.
If you’re completely new to SEO and keyword research, taking a quick online SEO course is worthwhile. Many of them are free.
To make sure all of the SEO basics are covered, from keyword research to image optimization, take a look at this blog post checklist.
Create A Newsletter
An email newsletter is another way to promote your content and drive traffic to your blog. You will ensure that people who find your blog will return to read future posts if you do this.
What is the best way to get people to subscribe to your newsletter? The following ideas might help:
Create lead magnets
When people are offered something valuable in exchange for signing up, they are more likely to do so.
A lead magnet is just an incentive you offer in exchange for a subscription, usually referred to as a “freebie.”. You can provide an e-book, a slide deck or online course, or a coupon code.
Create opt-in forms
The opt-in box is typically displayed as a popup or slide-in, asking readers to subscribe.
Visitors tend to pay more attention to them because they are hard to ignore. Your opt-in form might ask visitors directly to subscribe to your emails.
Make opt-in forms that highlight your lead magnets and ask visitors to sign up for the free gift in exchange for their email address.
You can use OptinMonster to create a beautiful popup or slide-in for increasing your newsletter subscribers.
Build A Social Media Strategy
Your blog would be severely compromised if you did not promote it on social media. It’s free to get more exposure with social media marketing, just like SEO.
Your blog should not only be linked on your personal social media channels but also be featured on separate accounts dedicated to your blog.
You can promote your blog on Facebook and Instagram by creating a Facebook business page.
You can use Missinglettr to automate this process. I am using this amazing tool for my websites.
Your audience will grow even more by combining your articles with content. You can create Instagram and Pinterest posts that feature images or infographics and link back to your blog articles.
The same can be done with YouTube videos, and you can link back to the relevant article below each video.
You can expand your reach even further with different types of creative content formats.
Start a podcast or a webinar to share your insights, and post informative how-to videos on your site.
Your blog will be discovered more often if you create a variety of content to promote yourself as an expert.
You can use Buzzsprout as your Podcast hosting. You will get a $20 Amazon Gift Card on the premium subscription.
It is recommended that you offer this content for free in the beginning to build your audience and drive traffic to your blog.
If you wish to generate additional revenue you can eventually start charging for it. If you’re thinking about making money from your blog, remember this.
How To Monetize Your Content To Make Your Blog Profitable
If you have a strong content strategy and a growing online presence, you may wonder how to monetize your blog.
Your blog can make money if you use tools for enhancing your website and affiliate programs and partnerships with companies. Some ideas are as follows:
- Advertise within your blog
- Offer paid subscriptions
- Sell merchandise
- Add affiliate links
- Write sponsored content
- Provide consulting services
After setting up your blog for success, you can use the following methods to make money:
1. Advertise Within Your Blog
You can earn money blogging by adding Google AdSense ads to your blog posts.
How does Google AdSense work? You can place ads on your site using this program.
The ads Google displays in these spaces are relevant to your blog and visitors to your site. The more you view or click on those ads, the more money you earn.
Bloggers can turn their website traffic into money with this lucrative advertising program.
It’s easy to customize ad sizes, shapes, and placements, so you can optimize for clicks without intrusive browsing.
There are a couple of tricks you can use to boost your earnings if you decide to go this route:
1. Create High-quality Content:
The quality of your content should always take precedence over making money with your blog.
You’ll get traffic if your content is strong. The more traffic your blog gets, the more attractive it becomes for advertisers.
2. Find Lucrative Keywords:
Keep an eye out for transactional terms in your keyword research for blog posts. Such keywords include “Best DSLR cameras” and “How to take professional photos.”
3. Choose Ad Style and Size Strategically:
You can get clicks by improving the visual appearance of your ads. Your ads should be visible, but they shouldn’t annoy the reader.
If you want the best results, use ad colours that match your blog’s colour scheme, but contrast well with the background. Your ads can be customized with tools like Bannersnack.
4. A/B Test Your Ad Placement:
There is no such thing as an equal ad space when it comes to making money with ads. If an ad is located at the top, the bottom, or on the side of a page, it will perform differently. You can use the results of your A/B tests to inform your future ad placement decisions.
It is also possible to add an ads.txt file to your blog. Even though Google AdSense is the most popular ad network, ads.txt allows you to connect with other ad networks as well.
2. Offer Paid Subscriptions
The second way to make money blogging is to create and sell subscription plans. Readers can purchase access to exclusive content this way.
It is important to keep some of your content free – after all, readers will want to explore your blog before making a purchase. If you offer subscribers exclusive insights, you can supplement the freebies with in-depth posts.
If you want to pique your readers’ interest, give them a sneak peek at each exclusive post, and then ask them to subscribe.
Providing paid memberships to your site is a similar, but slightly different, approach. With membership, you can reward your members with webinar access, free resources, and blogs.
3. Sell Physical Products, Services & E-books
It is also possible to sell products directly through their site. You can do this by opening an online store that directs visitors directly to your products. Your blog niche or personal brand can be used to sell items.
There is no requirement for your products to be physical; many bloggers sell digital products as well.
You can sell the following items:
- Online courses
- Webinars and virtual events
- Handmade crafts and other goods
Suppose you run a fitness blog that sells branded sports equipment. You might consider selling digital travel guides if you have started a travel blog.
4. Become An Affiliate
Did you remember when we discussed how much bloggers actually earn? Most top bloggers use affiliate marketing as part of their monetization strategy, according to their expense reports.
A good reason for this is that affiliate marketing is a relatively easy way to generate passive income.
Affiliate marketing is the process of making money by promoting other people’s products on your blog.
You can do this by inserting affiliate links into your posts, throughout your site, or on your social media profiles. Your site visitors will earn commissions when they click on those links and make a purchase.
If you are looking for brands to partner with as an affiliate, you can browse the internet for affiliate marketing programs that connect you with different products or companies. There are several popular programs, including:
- CJ Affiliate: Become an affiliate for well-known brands and earn commissions by promoting their products.
- ShareASale: Identify and build profitable partnerships with brands from various industries.
- Amazon Associates: You can earn commissions on products sold on Amazon up to 10% if you promote them.
You can use affiliate marketing for both professional and personal blogs, so try out a few different platforms to find out which one is best for you.
5. Write sponsored content
Your blog might even attract companies that would like to sponsor you as it grows. Your posts will be compensated as a form of advertising since you’re essentially promoting their products.
You may also be given free products from the company to review as part of these gigs.
It usually takes the form of a product review or other demonstration of how you use the company’s products.
If you want to maintain the trust of your readers, it is best to recommend products you truly believe in. For this reason, look for partnerships that allow you to create a series of sponsored posts over a period of time. It ensures recurring revenue.
It’s not necessary to wait around for companies to find you in order to find these opportunities. Make an inquiry about sponsorship opportunities with the top organizations in your field.
The collaboration should be justified by a description of what the brand will gain from it. Let them know how many visitors you receive each month and how your audience benefits them.
6. Provide consulting services
Your final strategy for making money blogging involves harnessing all the knowledge you’ve gained. Offer your own expertise as a service and promote yourself as a coach or consultant through your blog.
You can either work with individuals or act as a consultant for companies, depending on your field.
Blogging is an excellent starting point for a full-fledged consulting business in many fields, from marketing to nutrition to design. If you have blogging experience, you could become a digital marketing consultant or a food coach.
You could start by offering services to individuals and enticing them with special discounts and packages.
Group services such as conferences, webinars, and online courses are also available.
When your blog provides genuinely valuable insight, people are likely to pay for one-on-one advice that’s customized to their individual needs.
FAQs→Is Blogging Still Profitable?
Here are some FAQs you should read on this topic-
1. Do Bloggers Still Make Money?
There are many ways in which bloggers can make money. There are some bloggers who make over seven figures a year, while there are others who don’t make a dime.
It’s possible to make $2000 per month from your blogging within the first year. All you need do proper research before getting started and full dedication after starting blogging.
2. Is Blogging Still Profitable?
Yeah Definitely! You already know how you can make money from your blog and launch your profitable website.
Do you know there are thousands of people making millions of dollars just flipping blogging websites?
Simply go to Flippa and see how a normal earning blog website are sold for thousands of dollar.
3. How long does it take to make $500 per month blogging?
It depends on many factors. But generally, a newly launched website can make $500 per month in the first year.
It can be as low as 6-8 months. It’s all about how good your content quality is and you have to ensure you have covered the low competitive keyword. You can use Semrush’s free trial to find low-competitive keywords in seconds.
4. Is It Hard To Start A Blog?
You don’t need to be techy to start your blog. I already have written a detailed guide on this. Simply follow the step and launch your first blog online.
5. Which Is Better Blogging or YouTube?
You should start a blog if you prefer writing over being on camera and if you are more comfortable writing than talking.
You can create a YouTube channel if you don’t mind being in front of the camera and you feel confident in your ability to learn video editing skills. Read more about Blogging Vs Youtubing here.
Read also: Jawed Karim’s Net Worth: Lessons You Should Learn From Him
Blogs aren’t just for leisure; they can also be a source of income and an opportunity to live on your own terms. The Future of blogging is brighter than ever.
Your website traffic can be turned into cash in a variety of ways, as you’ve seen. You can build your audience, build your reputation, and make your content profitable if you follow these tips.
When you combine quality content, business smarts, and professional monetization tools, you’ll be well on your way to earning revenue from your blog.
Now your turn! What do you think? Is Blogging Still Profitable?
Let me know via comment!