Best DIY SEO Software

Are you looking for the Best DIY SEO Software?

This content is for you!

There have been a lot of changes in the SEO world as technologies and algorithms have evolved.

What was once a simple process has turned into something more complex, but with that complexity has come the need for some great tools.

Software that you can use to automate some of the tasks involved, help you monitor your work, and present data in a way that helps you understand the process better.

There are a lot of tools out there, and there are several really good ones. This post will give you an idea of some of the best DIY SEO tools that can help you to rank Smart Way, not Hard Way-


Best DIY SEO Software Tools: Let’s Pick The Best One

Semrush-The best DIY SEO Tool

Overall Best DIY SEO Software

Surfer SEO-Best DIY SEO App For On-page Optimization

Best on-page SEO Optimization Tool

LowFruits.io

Easy to find low-hanging fruit keywords


What Are The Best DIY SEO Tools?

Semrush, Surfer SEO and Lowfruits.io are my top picks. But other leading DIY SEO apps out there can make your SEO task easier.

Here is the in-depth discussion about those tools-

1. SEMrush

SEMrush is a comprehensive SEO software that provides a range of features to help you optimize your site for search engines.

This do-it-yourself SEO software can help you to conduct keyword research, analyze your backlinks, track your rankings, and more.

It’s easy to use, no matter what your skill level, with plenty of tools and guides to help you optimize your site quickly.

Semrush- One The Best DIY SEO app

SEMrush supports a variety of platforms, from WordPress to Shopify. If you’re not sure where to start, you can use this guide to help you learn about optimization!

Key Features

  • Keyword Research
  • Site Audit
  • Backlink Analysis
  • Competitor Analysis and more

Pricing Plans of Semrush

Semrush Pricing: Best DIY SEO Software

1. Pro Plan: This plan is ideal for small businesses and newbies. It starts at $119.95 per month and it allows you to have 5 projects, 500 keywords to track, and 10000 results per report.

2. Guru Plan: This plan is ideal for agencies and mid-sized businesses. It starts at $229.95 per month and it allows you to have 15 projects, 1,500 keywords to track, and 30,000 results per report.

3. Business Plan: This plan is ideal for large agencies and enterprises. It starts at $449.95 per month and it allows you to have 40 projects, 5000 keywords to track, and 50000 results per report.

If you subscribe to the yearly plan, you can save up to 17% on the Semrush premium subscription.

If you wanna have a test drive, l have got your back. Semrush normally offers a 7-day free trial.

But for the readers of FacileWay, Semrush has an offer of a 14-day free trial.

So what are you waiting for?

Grab one of the best DIY SEO software without spending any money! Read more about Semrush Pricing Plans Here!


2. Ahrefs

It’s important to keep track of your SEO performance. Ahrefs is a powerful DIY SEO tool that can help you do just that!

It provides a range of features to help you optimize your site for search engines. You can conduct keyword research, analyze your backlinks, track your rankings, and more!

Ahrefs has a feature called the Keywords Explorer, which allows you to enter a keyword and analyze the search volume, click-through rate, and relevant topics surrounding that keyword.

Ahrefs Keyword Explorer Tool: do it yourself SEO software

It will also show you the difficulty of ranking for that keyword and will also show you the main topics for that keyword.

This information is vital for creating a content marketing strategy for your site!

It’s also important to keep track of your backlinks.

Ahrefs has a Backlinks tool that allows you to see which websites are linking to your site.

This is vital information when trying to rank in search engines, so you’ll want to check back regularly and see if any new websites have linked to your site.

It also allows you to track your search engine rankings and see how well your site is doing on each search engine.

They also provide a feature that shows you how well your site is doing against competitors in your industry.

This is a great way to track your competitors and see how they’re doing

Key Features

  • Keyword Research
  • Site Audit
  • Backlink Analysis
  • Competitor Analysis
  • and more.

Ahrefs Pricing Plans

Ahrefs Pricing Plan-the best DIY SEO tool

1. Lite Plan: This plan is adequate for small businesses and hobby projects. You can get this Plan only at $99 Per Month.

It will allow you to work on unlimited verified projects and 5 unverified projects, 750 keyword trackers, and 100,000 crawl credits.

2. Standard Plan: This plan is perfect for Freelance SEOs and marketing consultants. You can get this Plan only at $199 Per Month.

It will allow you to work on unlimited verified projects and 20 unverified projects, 2000 keyword trackers, and 500000 crawl credits.

3. Advanced Plan: This plan is ideal for agencies and Mid-sized business organizations. You can get this Plan for only $399 Per Month.

It will allow you to work on unlimited verified projects and 50 unverified projects, 5000 keyword trackers, and 1.5 million crawl credits.

4. Enterprise Plan: This plan works well for agencies and enterprises. You can get this Plan for only $999 Per Month.

It will allow you to work on unlimited verified projects and 100 unverified projects, 10,000 keyword trackers, and 5 million crawl credits.

If you subscribe to the yearly plan, you will get 2 months free!


3. Surfer SEO

Surfer SEO is a cloud-based platform for website optimization and search engine optimization.

This do-it-yourself SEO software hosts a suite of tools that enables you to optimize your website for Google and other search engines, track keywords, manage your content and improve your site’s visibility and performance.

Surfer SEO Audit Tool

With real-time data and actionable insights, you can make informed decisions to improve your site’s visibility, performance, and user experience. Get the free trial to have a test drive.

Key Features

  • Keyword Rankings
  • Content Optimization Suggestions
  • Competitor Analysis
  • Real-Time Data, and more.

Surfer SEO Pricing

Surfer SEO Pricing Plans

1. Basic Plan: If you are a small business owner and newbie blogger with low content creation pressure, this plan is perfect for you.

This plan starts at $59 per month and it allows 1 user, 10 article writing, and 20 content audit per month.

2. Pro Plan: If you have multiple websites to maintain, this plan is perfect for you. This plan starts at $119 per month and it allows 3 users, 30 article writing, and 60 content audits per month.

3. Business Plan: If you have a large business organization with more than websites to maintain, this plan is perfect for you.

This plan starts at $239 per month and it allows 10 users, 70 article writing, and 140 content audits per month.

If you subscribe for the annual subscription, you will get a 17% discount on the Surfer SEO Premium subscription.

Read also: Does Surfer offer any LTD?


4. Frase

Frase is an AI-based optimization platform that uses machine learning algorithms to analyze your website’s content, identify areas for improvement, and optimize your content for SERPs and visitors’ satisfaction.

It is designed to optimize any kind of content: articles, reviews, product descriptions, blog posts, and more.

You can even optimize content that has been published but is no longer available online.

Frase.io Dashboard

Don’t lose valuable content and organic search traffic that’s already on the web by publishing duplicate content!

Frase uses AI-machine learning algorithms to analyze your website’s content and identify areas for improvement: spelling errors, improper page formatting, duplicate and low-quality content, and more.

Key Features

  • Content Optimization
  • Machine Learning Algorithms
  • Keyword Rankings, and more.

Frase.io Pricing

Frase.io Pricing

1. Solo Plan: This Solo plan is good for a single user and for a new project where 1 article per week is good.

The price starts at $14.99 per month and you can write 4 articles and generate 4000 AI articles per month.

2. Basic Plan: This Plan is ideal for a mid-sized website that needs to write and optimize 30 articles per month.

It will cost you $44.99 per month and generate 4000 AI Words.

3. Team Plan: If you have a team of 3 members and need unlimited articles to write and optimize this plan is for you.

It will cost you $114.99 per month. You can generate 4,000 AI words with this plan.

If you subscribe for the annual subscription, you will get up to 20% discount on the Frase.io annual subscription.


5. LowFruits.io

Low Fruits is a comprehensive SEO tool built to help you find million-dollar niche websites with low authority with just a click.

Based on the needs of your business, Low Fruits can help you track your rankings to determine how you’re performing against a competitor.

This tool is specialized in finding the low-competitive keyword with high-potential traffic. The pro-SEO Experts use this tool to make their keyword research faster.

Low Frruits.io DIY SEO Tool

It shows only the low-hanging untapped keywords that you can use to drive huge traffic to your website.

While Low Fruits certainly has free features, they offer a paid premium service that unlocks more power and capabilities.

Key Features

  • Find low-competitive keywords
  • Find Low authority traffic site
  • SERP Tracking and many more

LowFruits.io Pricing

Low Fruits.io

1. Standard Plan: The plan starts at $29.9 per month with 3000 credits. You can find low-hanging fruit keywords in just a single click using this tool. It is recommended for a starter.

2. Premium Plan: The plan starts at $79.9 per month with 10,000 credits. This tool comes with the same essential functionality as the starter plan. You will get a higher credit limit.

If you lack time to do in-depth keyword research, this DIY SEO Software is just a lifesaver.

You will get tons of untapped competitive keywords with high traffic potential with just a click!

You can start finding your million-dollar generating keywords free here where you will get 10 credits free! No credit card is required!

Read Also: LowFruits.io Black Friday Deal


6. Google Keyword Planner

This resource will provide insight into how to use the Google Keyword Planner tool, which is one of the best free keyword research tools for anyone looking to do their SEO.

When you are creating new content, it’s important to pick the right keywords so you’re more likely to get picked up by people looking for information on Google.

Google Keyword Planner is one of the Best DIY SEO Tools

By knowing the keyword search volume and how competitive the field is, you can create content that is optimized for the SERPs, leading to better rankings and more traffic to your website.

Keep in mind that everyone can see the keywords that you’re targeting, so it’s important to choose phrases that will lead to a positive impression of your site.

You should also make sure that your website is optimized for search engines and that you’re providing value for your users with the information you provide.

Key Features

  • Keyword Research
  • Ad Planning and more

Pricing: Free


7. SERanking

SERanking is an all-in-one SEO software that offers a range of features to help you optimize your site for search engines.

It lets you conduct keyword research and view a list of important SEO metrics, such as click-through rates, keyword density, and backlinks.

SER Ranking SEO Tool

You can then sort the keywords by SEO value and duplicate content, as well as take advantage of a keyword redirect tool that automatically checks your website for broken links.

You can analyze your backlinks, conduct a site audit, and track your rankings across multiple search engines, letting you know how your website is performing in relation to your competitors.

Key Features

  • Keyword Research
  • Site Audit
  • Backlink Analysis
  • White label
  • Content Editor
  • Competitor Analysis, and more.

SERanking Pricing Plans

SERanking-Overall Best DIY SEO tools

1. Essential Plan: This plan starts at $39 per month and allows you to have 1 user seat, 10 projects and 5 competitors’ site research.

2. Pro Plan: This plan starts at $89 per month and allows you to have 3 user seats, unlimited projects and 10 competitors’ site research.

3. Business Plan: This plan starts at $189 per month and allows you to have 10 user seats, unlimited projects and 20 competitors’ site research.

You can save up to 60% on the annual subscription to this Best DIY SEO Tool. This tool is the best Alternative to Semrush.

If you are looking for a cheaper option, this tool can be your best friend and you can consider this as your top keyword research tool.


8. Ubersuggest

Ubersuggest is a free SEO tool (do-it-yourself SEO software) that provides keyword research, site audit, and backlink analysis.

With Ubersuggest, you can gain valuable insights into your site’s performance and take action to improve it.

The tool is extremely easy to use. Simply paste the URL of your website and click the ‘analyze’ button. in just a couple of seconds, Ubersuggest will return a list of keywords related to your site.

Ubersuggest DIY SEO app

You can even see the search volume, trend, and type of competition for each keyword. The site audit tool is just as easy to use as the keyword tool.

Just paste your URL and click ‘Check Site’ then Ubersuggest will analyze your site’s backlinks.

It will tell you the number of referring domains, the total number of links, and the domain authority of each one.

Backlink Analysis By Ubersuggest

This is really helpful because it gives you an idea of how strong your backlinks are, which will help you improve them.

Ubersuggest is a really useful, free SEO tool that should be used by all website owners.

Key Features

  • Keyword Research
  • Site Audit
  • Backlink Analysis and more.

Pricing: Free


9. SpyFu

As a new or growing business owner, it is important to understand the role that search engine optimization (SEO) plays in marketing and advertising.

This is what makes SpyFu so useful.

SpyFu SEO Tools

You can conduct keyword research, analyze your backlinks, track your rankings, and more.

You can track your rankings against competitors with a single account, which can help you gain an advantage over them.

Spyfu Keyword Research tool

This is particularly advantageous if you are in the B2B field. As fast as the digital world moves, it is important to have comprehensive SEO software such as SpyFu to help you track your progress.

Key Features

  • Keyword Research
  • Site Audit
  • Backlink Analysis
  • Competitor Analysis and more

SpyFu Pricing Plans

SpyFu-do it yourself SEO software

1. Basic Plan: You will get 10,000 domain search results, 10,000 keyword search results, 10,000 backlink searches and 6 months of historical data with the basic plan which will cost you $39 per month.

2. Professional Plan: You will get unlimited domain search results, unlimited keyword search results, and unlimited backlink searches with the basic plan which will cost you $39 first month and $79 in the second month with 10+ years of historical data.

3. Team Plan: You will get unlimited domain search results, unlimited keyword search results, and unlimited backlink searches with the basic plan which will cost you $299 per month with 10+ years of historical data.

You can save up to $1800 on the annual SpyFu subscription.


10. Buzzsumo 

Buzzsumo is a content marketing and one of the top DIY SEO tools that provide you with valuable insights related to your site’s backlinks, social media performance, and more.

Buzzsumo Feed

You can gain a deeper understanding of your audience, monitor your competitors, and identify opportunities to improve your site’s visibility and performance.

It’s an excellent tool for content creators and journalists as it allows you to quickly gain knowledge about the types of content your audience likes, and where they tend to spend their time online.

Buzzsumo Features

The simple interface allows you to easily gain this sort of information, so you’ll be able to make more informed decisions in the future.

You can get a quick overview of this tool with the 30-day free trial.

Key Features

  • Content Marketing
  • Backlink Analysis
  • Social Media Performance, and more.

Buzzsumo Pricing Plans

Buzzsumo Pricing Plans

1. Pro Plan: If your budget is limited this plan is a good choice that starts at $99 per month.

You can run Unlimited Monthly Searches, Unlimited Projects and items and 5 user access, 50 exports per month with the Buzzsumo pro plan.

2. Plus Plan: This plan is perfect for growing agencies and businesses. You can run Unlimited Monthly Searches, Unlimited Projects and items and 10 user access, 150 exports per month with the Buzzsumo Plus plan. It will cost you $179 per month.

3. Large Plan: This plan is perfect for big agencies and enterprise-level business organizations.

You can run Unlimited Monthly Searches, Unlimited Projects and items and 15 user access, 200 exports per month with the Buzzsumo Plus plan. It will cost you $299 per month.


11. Serpstat

Serpstat is a powerful tool for SEO. You can use the tool to perform a variety of tasks.

You can do keyword research using the keyword explorer to find keywords with low competition and high search volume, track your rankings in multiple search engines, get detailed reports on your website’s SEO performance and more.

Serpstat Keyword Research Tool

From link management to keyword research and SEO optimization, you’ll be able to do it all with SerpStat.

Key Features

  • Keyword Research
  • Site Audit
  • Backlink Analysis
  • Competitor Analysis, and more.

Serpstat Pricing Plans

Serpstat Pricing

1. Lite: This plan is a good choice for freelance SEO experts that allows 1 user, 4,000 searches per day,10,000 website analysis reports and 10,000 Backlink analysis reports that will cost you $69 per month.

2. Standard Plan: This plan is the best for agencies that allow 3 users, 5,000 searches per day, 30,000 website analysis reports and 10,000 Backlink analysis reports that will cost you $149 per month.

3. Advance Plan: This plan is the best for big agencies that allow 5 users, 8000 searches per day, 50,000 website analysis reports and 10,000 Backlink analysis reports that will cost you $299 per month.

4. Enterprise Plan: This plan is the best for big enterprises that allow 12 users, 8000 searches per day, 75000 website analysis reports and 10,000 Backlink analysis reports that will cost you $499 per month.

You will 20% discount on the yearly subscription. On Black Friday, Serpstat offers up to 40% Discount.

12. Moz

Moz is one of the best SEO tools that allows users to improve their search engine optimization.

The program has a range of features and tools that can be used to help boost your rankings. 

Moz Keyword Explorer

For instance, you can use the program to conduct keyword research, analyze your backlinks, and track your rankings.

Moz also has an in-depth keyword and social analytics tool set.

The program is continually updated, ensuring that customers always have access to the latest SEO tools and techniques.

Key Features

  • Keyword Research
  • Site Audit
  • Backlink Analysis
  • Competitor Analysis, and more.

Moz Pricing Plans

Moz Pro Pricing

1. Standard Plan: This plan is the perfect choice for the newbie blogger or SEO experts with some basic features. It costs only $99 per month.

2. Medium Plan: It will cost you $179 per month and if you are the one who needs full access to keyword research tools, this plan is perfect for you.

3. Large: This plan will cost you $299 per month and the big agencies and business organizations will find the best solution with the tool.

4. Premium Plan: This plan costs $599 per month which is perfect for large SEO agencies.


Best Free DIY SEO Tools: 5 Tools Can Help You To Rank Higher

There are several free SEO tools available that offer key functionality for optimizing your website.

The best free DIY SEO tool depends on your specific needs and requirements. Here are some of the popular ones that you can see instead of paid SEO tools:

1. Google Analytics Free DIY SEO Tools

A free website analytics tool that helps you track your website traffic, user behaviour, and more.

It offers valuable insights into your website’s performance and helps you identify areas of improvement.

2. Google Search Console

Google Search Console

Another free tool from Google provides insights into your website’s visibility on Google searches.

It helps you monitor your website’s performance, identify and fix issues, and optimize your website for better search engine results.

3. RankMath Free DIY SEO Tools

RankMath SEO Optimization

RankMath is a popular plugin for WordPress that helps optimize your website for SERPs.

It offers key features such as optimizing meta tags, creating sitemaps, and improving content readability.

4. SEMrush

Semrush SEO Tool

A free version of this popular SEO tool is available with limited features. It helps you analyze your website’s performance, conduct keyword research, and track your competitors’ rankings.

5. Moz Local Listing Score Free DIY SEO Tools

MOZ SEO Tool

It helps you analyze your local search engine performance. It offers actionable insights on how to improve your local SEO and helps you optimize your local listings.

6. Screaming Frog

Screaming Frog SEO tool

Screaming Frog is a free DIY SEO tool that offers advanced website crawling and analysis features.

This software is a desktop application that can be installed on your computer, and it can be used to crawl and analyze websites of all sizes.

One of the key features of Screaming Frog is its website crawler, which allows you to scan every page of your website to identify any issues or areas for improvement.

The crawler can detect various on-page SEO elements, such as title tags, meta descriptions, header tags, and more.

You can use the tool to quickly identify any missing or duplicate tags and easily edit them for better optimization.

6. People Also Ask

People Also Ask Section by Google-One of the best do it yourself SEO tools

The “People Also Ask” (PAA) section is a Google search feature and the best free SEO tool that shows questions related to a user’s search query.

The section appears after the first few search results and is designed to provide quick answers to commonly asked questions.

As a content writer, incorporating the questions and answers from the PAA section into your content can help improve your website’s visibility and search engine ranking.

By including the questions that people are asking related to your topic, you can optimize your content to provide better answers and more detailed information to your readers.

It shows you the questions that search engine algorithms love most. If you optimize your content with those particular questions, the chances of a higher ranking increase.


Here are some FAQs that may arise in your mind-

1. What is DIY SEO software?

DIY SEO tool refers to tools that allow you to optimize your website for search engines on your own, without the need for a professional SEO specialist. These tools typically include keyword research, site audit, backlink analysis, and rank tracking.

2. What are the benefits of using DIY SEO software?

The benefits of using a DIY SEO app include saving time and money, having full control over your SEO strategy, and being able to track your progress and make changes to your website in real-time.

3. What are the best DIY SEO software options available?

Some of the best DIY SEO software options available include Moz Pro, SEMrush, Ahrefs, Serpstat, and Google Search Console.

4. How much does DIY SEO software cost?

The cost of a DIY SEO app varies depending on the features and tools included, as well as the number of keywords and websites you want to track. Prices can range from free to several hundred dollars per month.

5. Do I need technical skills to use DIY SEO software?

The level of technical skills required to use SEO software depends on the tool you choose. Some tools are designed for beginners and are relatively easy to use, while others are more advanced and require a deeper understanding of SEO.

6. Can DIY SEO software replace the need for a professional SEO specialist?

DIY SEO can be a valuable tool for enhancing your SEO strategy, but it may not replace the need for a professional SEO specialist, especially if you have a complex website or a highly competitive niche.

7. What should I look for in a DIY SEO software tool?

When choosing a DIY SEO tool, you should consider your needs, budget, and level of technical expertise.


Conclusion 

A DIY SEO tool can be your best SEO assistant. There are tons of SEO tools out there that are pretty good for doing SEO research.

I have enlisted here the leading DIY SEO Apps that will speed up your SEO work, and save you time and money by hiring an SEO Expert.

By using this tool, you can become a PRO in SEO. All in you need to pick the right tool to work with.

Semrush, Surfer SEO & LowFruits.io are the DIY SEO tools you should keep in your collection of SEO Weapons.

  • Semrush is the best for overall SEO works
  • Surfer SEO is the best SEO Optimization tool
  • Lowfruits.io will help you to find high-potential keywords with low completion in just a click!

Which one do you prefer most? Let me know via comment and feel free to share if you found this article useful!